Best International Event Award
IFS - IFS World Conference 2018
Herbalife - Nutrition Extravaganza - Madrid 2017
BP - The Helios Awards 2017
Chartered Institute of Arbitrators
Registers of Scotland
The Judges' Comments
This was a very closely fought sector with arguably the two leading contenders deserving of an award. The judges felt the winner ran a very big, very technical, very well-resourced event but what stood out was the ambition and planning built on a real structure to get more out of every aspect of their delegate experience and add value at every touchpoint.
The ambition and strategic detail of the planning made the process of delivery very inclusive. Everyone understood what the event looked like, where the event was going and what, why and for whom they were doing it. This approach gave them a clear set of objectives with which to metricise and measure the outcomes and analyse and improve every aspect of event experience.
This delivered impressive numbers and even took a weakness, their exhibition and re-formatted and re-imagined it into a strength. They delivered and documented increases in delegate and media attendance, super high attendee satisfaction scores, 2nd highest content score of the last five world conferences and attracted the highest number of sponsors as a testament to their value-added approach.