STEERING GROUP

The steering group have been crucial to the success of the ICEAWARDS by helping us test ideas and giving us guidance on messaging, branding and format. We meet twice a year to discuss and analyse trends and developments within the events sector. Our steering group are all senior professionals working within corporates across a wide range of market sectors.

They are not involved in the judging of any of the awards.

Sarah Alspach
Senior Leader, Brand Strategist & Integrated Marketing Expert
EY
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Sarah Alspach
Senior Leader, Brand Strategist & Integrated Marketing Expert, EY

With a broad brand, marketing and communications background, Sarah has spent nearly 20 years in senior leadership roles at a number of blue chip companies and major agency networks.  Events have long been a core component of the strategic marketing programmes she has delivered, from sponsorship activation of Formula One to stakeholder engagement at the World Economic Forum at Davos.  Sarah is currently EMEIA Brand, Marketing and Communications Director at EY.  Sarah previously held the role of Brand and Communications Director at BNP Paribas where she met Anita Howard, founder of the ICE Awards.  With a strong belief in the importance of recognising individual and team contributions, Sarah was immediately inspired by the concept of the ICE Awards and has been delighted to help with the launch and growing success of this unique addition to the meeting and event industry awards.  

Sally Brookes
Head of Events
BBC Worldwide
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Sally Brookes
Head of Events, BBC Worldwide
Charlotte Bygraves
Co-Head Event Management Group EMEA
Goldman Sachs
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Charlotte Bygraves
Co-Head Event Management Group EMEA, Goldman Sachs
Robert Dunsmore
Creative Director - Live Events past ILEA Board member
Freelance Creative Director
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Robert Dunsmore
Creative Director - Live Events past ILEA Board member, Freelance Creative Director
Robert Dunsmore,  a creative leader and ideas professional from the experience and events sector with an emphasis on pitch winning. Robert researches and writes for online publishers and is currently interested and involved with the metrics producing “blurred lines” of digital amplification for live events.
Nina Gardiner
Founder/CEO
Spotl1ght Communications
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Nina Gardiner
Founder/CEO, Spotl1ght Communications

Nina Gardiner has spent her career in PR both in the UK and internationally. She has advised international corporations and a few well known individuals, helped entrepreneurs buy a football club and advised Footsie 500 companies. Much of her experience is in the travel, leisure, events and lifestyle industry but her team has a unique global reach through a portfolio of different clients in several business sectors. She has "too many opinions and ideas" as one client recently commented!

Sofia Godinho
UK Head of Events
Societe Generale
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Sofia Godinho
UK Head of Events, Societe Generale
Anita Howard
Founder and Director
ICEAWARDS, ICEDAY, ICETALKS AND ICEONLINE
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Anita Howard
Founder and Director, ICEAWARDS, ICEDAY, ICETALKS AND ICEONLINE
A meetings professional with 28 years experience in both conferences and exhibitions dealing with the creation, administration and marketing of conferences, meetings and special events. Previously with Blenheim Plc, Reed Elsevier group and EMAP McClaren working on both UK and overseas events e.g. Confex, In-Cosmetics, Graphic Design Show, Anita has experience in dealing with events for up to 10, 000 visitors and 400 exhibitors. Anita has a reputation in the events industry for her ‘can do’ attitude. She is passionate about the role of academia and technology in society and commerce. Anita has extensive experience and skills liaising across company, other agencies and contractors. In 2014, Anita and fellow founders came up with the idea for the International Corporate Event Awards as a way of rewarding the in-house event organiser for their hard work.
Emily James
Royal Academy Trust & International Projects
Royal Academy of Arts
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Emily James
Royal Academy Trust & International Projects, Royal Academy of Arts

Emily James heads up the Corporate Events Department at the Royal Academy of Arts where she has worked for two years planning, producing and delivering successful, large-scale, corporate and sponsorship events to support the Royal Academy's Exhibition programme. Emily was previously Deputy Head of Special Events, UK and Associate Director at Christie’s where she delivered a number of successful exhibitions and events campaigns both nationally and internationally. These included project management of global, large-scale exhibitions in London, Moscow and New York, developing key strategic international partnerships.

Frank Joshi
Managing Director
MVINE Ltd
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Frank Joshi
Managing Director, MVINE Ltd

Frank has been deeply involved with the internet since 1994, as both a technologist and as an entrepreneur. Having studied for a BSc in physics, technology became and remains a personal passion of his. The sheer potential of connecting people was not lost on Frank and in 1995 began work on his first internet projects—building B2B portals—and it continues to excite him today, connecting people with each other, with systems and with applications, safely and easily.

A seasoned entrepreneur, committed to supporting businesses Frank has over 28 years’ experience in building and leading successful and profitable technology companies. Supporting small businesses is important to Franks and he gas advised and supported numerous startups, as well as acting as an angel investor and providing pro-bono services.

Amy Lancaster-Smith
Head of Corporate Fundraising and Events
Global
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Amy Lancaster-Smith
Head of Corporate Fundraising and Events, Global

After graduating with an MA in Events Marketing Management, Amy started her career in international brand events at high-street retailer Warehouse Fashions. However, after volunteering for a number of charities she soon developed a taste for fundraising and has since held roles in both challenge and special event teams at Cancer Research UK, Prostate Cancer UK and currently the NSPCC. Amy is driven by building effective relationships to get the best out of her team’s events and is extremely passionate about championing the hard work and development of event professionals. In addition to sitting on the ICE Awards Steering Group, Amy is also an Executive Council member of the Events Marketing Association and enjoys mentoring London Metropolitan University undergraduate students in her spare time.

Joanna Lawlor
Global Congress & Conference Director
AstraZeneca
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Joanna Lawlor
Global Congress & Conference Director , AstraZeneca

Joanna has over 18 years experience in the events industry, gained both as a corporate client and within event management agencies.  She first became interested in event management whilst working for Moët & Chandon, in their private chateau in Epernay, France. This job also helped her develop a lifelong passion for the golden bubbles… 😊

Subsequently, Joanna moved to Ireland and worked for Meetings and Events Management; a small agency based in Dublin.  After 3 years she returned to the UK and joined Imagination, a leading events and communications agency in London.  Initially working within the logistics team, Joanna left Imagination 5 years later as Senior Account Manager, having worked with clients such as Aston Martin, Ford, Coca-Cola, Mazda, Ericsson and Warner Brothers.

Joanna joined AstraZeneca in 2007 as Head of Events for Primary Care for the UK affiliate. As well as delivering a number of meetings and events, she was pivotal in remodelling the company’s incentive scheme, which won industry awards for ‘Best Incentive Programme’ for two consecutive years.

She took on her current role as Global Congress & Conference Director at AstraZeneca’s Global office in October 2012 and is responsible for the successful delivery of the Business' medical congress activity for the Cardiovascular, Renal and Metabolism therapy area. She also inputs into the Company's Meetings & Events strategy whilst driving innovation and sharing best practice. She is the owner of the event delivery model and manages all aspects of relationships with external suppliers.

Joanna is Vice-President of IPCAA (International Pharmaceutical Congress Advistory Association http://www.ipcaa.org/), was a founding Mentor on the FastForward 15 Programme (http://www.fastforward15.co.uk/), sits on the Steering Committee of the ICE Awards (http://www.ice-awards.com/) and has spoken at a number of industry events and courses, including for The Event Academy (https://eventacademy.com/).

She is trilingual (Spanish/French/English) and lives in the outskirts of London with her husband and 2 young children who are often more difficult to manage than a boardroom full of corporates….

 

Mike Phillipson
Managing Director
Blitz GES
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Mike Phillipson
Managing Director, Blitz GES

Mike runs Blitz GES, a leader in audio visual staging and creative services for the live events industry in the United Kingdom and continental Europe.

Prior to Blitz GES, Mike ran the UK top 30 creative agency, Cogent Elliott and Junction Eleven, a purpose-built facility for all photography, film and digital imagery requirements - for 4 years, with UK and global Clients including Jaguar Land Rover and Club Med.

Caroline Williams
Senior Events Manager
Slaughter and May
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Caroline Williams
Senior Events Manager, Slaughter and May

Caroline is a driven, commercially minded Events Manager with 13 years experience within global corporates and the public sector. She is responsible for devising an international events strategy that is aligned to business objectives and BD initiatives as well as delivery of a portfolio of high profile, strategic event solutions that demonstrate creativity and innovation whilst maintaining ROI and value for the business. Caroline is a supportive line manager to a team of nine event professionals and she leads by example in order to achieve best in class events whilst challenging and developing her team. Caroline manages the overall events budgetfor the Firm and reports to the leadership team on event spend and ROI.She acts as an advisor to the business on the importance of events as an integral part of the Firm's marketing/BD strategy and relationship building activity. She also acts as an ambassador for the events team during meetings with senior stakeholders and the leadership team.